August Training Day

18th August 2021

The GottaBe! Team got together on Wednesday 18th August for our training day. Our staff members enthusiastically delivered their presentations based on a topic relevant to their role/expertise. Fun team building activities were held throughout the day to help us all learn a little bit more about each other and to get our creative juices flowing!

 

Our lunch/refreshments were provided by the newly opened Willis Café. Our staff were spoiled for choice by the delicious and healthy dishes on offer. After our busy schedule the team head down to Revolution for an evening surprise- a cocktail masterclass!

 

We all felt as though we learnt a lot from each other- both from our presentations and team-building exercises and look forward to actively working to be the best we can be as a dream team.

 

See our presentation itinerary below:

 

Agency plan- where are we now vs where are we going to go next. What is our strategy as an agency and how are we going to achieve it? presented by Tomasz (Managing Director), Martin (Client Relations Lead) & John (Operations Manager).

 

How can we best equip our Brand Ambassadors to deliver a successful campaign for our clients. – presented by Wiktoria (Client Success Lead).

 

How can we incentivise Brand Ambassadors, so they not only become Brand Ambassadors for GottaBe! but remain loyal to us and act as Brand Ambassadors for the brand. – presented by Vanessa (Client Success Executive).

 

Unconscious bias and equality vs equity- what is it and how to avoid it in our job? – presented by Cristina (Account Support Executive).

 

Canadian vs English marketing, what can we learn from our friends over the water? Best practises in American marketing that can be implemented in the UK. – presented by Kaan (Account Support Executive).

 

How do we stand out from the crowd? - GottaBe! vs our key competitors. What else can we do to be unique? – presented by Emma (Marketing Associate).

 

Importance of branding and how to ensure we police our brand correctly. Best practices to check the branding including the rollout of new templates. – presented by Oliver (Graphic Designer).

 

Are we out of the pandemic world yet and how companies are recovering? Key changes and trends among brands and agencies. – presented by Abbie (Digital & Communications Executive).

 

Introduction to the IPA- what’s there for me? – Nick at the IPA.

 

Introduction to the IPM- what’s there for me? – Jody at the IPM.

 

We’re among the best – IPA, IPM and The Drum. How are we ensuring that our accomplishments are recognised by clients and prospective clients? Building agency of the future. Martin (Client Relations Lead).

 

CPD Training and importance of that- how we’re going to move forward with our development? Roll out of company-wide CPD tracking. – presented by John (Operations Manager).

 

Building a dream team and how to overcome challenges faced by the industry. – Tomasz (Managing Director).

 

 

 

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