Google News was created in 2002 to help Google manage and deliver the news stories that appear in its search results, and to make them easier for its users to find and digest. Since then, in typical Google fashion, it has become one of the largest news aggregators online, serving content from over 75,000 sources in 62 languages across the world.

Google News results appear at the top of search results, above the organic search listings for a query, as well as in their own dedicated News tab in Google. As a result, the articles and publications that appear in Google News are far more prominent in search, and far more likely to get clicked on, than those that aren’t.

If you have a large amount of content on your website that can reasonably be classified as ‘news’, and this content is being produced on a frequent basis, then you should consider applying to be included in Google News results. Be warned though: Google News has a list of stringent requirements that a website must meet in order to be included. If you want to get into Google News, first read the guidelines below to make sure your content is eligible and to give yourself the best possible chance of qualifying.

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