£1000 raised for FORCE Cancer Charity!

12th December 2020

Devon digital advertising agency, Launch Online, has raised £1000 for the FORCE Cancer Charity Autumn Bike Ride initiative after the team cycled over 245 miles from underneath their desks during November.


With the help of a fleet of mini pedal exercisers, which fit underneath the desk, the team generated over 389,466 revolutions on their desk bikes over the four weeks of lockdown while they worked.


Senior account manager Elliot Smith was the overall winner of the challenge, nicknamed the Tour de Office, achieving an amazing 101,463 revolutions over the month-long competition.


FORCE Community Fundraiser Naomi Cole said: "We've loved seeing the updates from the 'Tour de Office' and congratulations to Jaye and the whole team on the pedalling front as well as with the fundraising.

"We are so grateful to Launch Online and to everyone who has sponsored them.  The total raised is fantastic and really is hugely appreciated."


Jaye Cowle, founder of Launch Online said that it was important to keep the team active during lockdown; “Thank you to everyone who supported and donated to FORCE during the Tour de Office, it’s a great local charity and I was so pleased to see the whole team get so behind it and work their socks off. Well done to Elliot for winning the overall yellow jersey, although Charlie wasn’t far behind with over 94,000 revolutions!”


Force Cancer Charity is an Exeter based cancer support charity. This year is its 10th anniversary of the charity’s Autumn Bike Ride fundraiser. Although it can’t run these popular events this Autumn due to Covid, they are encouraging people to cycle any way they can to raise funds. 


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