Facebook Starts Rolling Out A Dedicated Facebook Gaming Tab

Social Media Insights
Social Media Games

Facebook is rolling out a dedicated Facebook Gaming tab to a subset of over 700M people who play games or engage with gaming content on its platform.

To help make it easier for people to find and engage with the games they love, gaming groups, gaming streamers, and other gaming-related stuff, Facebook is bringing Facebook Gaming to the main navigation bar in its dedicated tab. The change is part of Facebook’s recent design update that is meant to help users connect to the communities and content that they interact with most often.

The new Facebook Gaming tab is built with a feed to help users find the gaming content they care about, quickly and easily – all gaming content is simply found in one place. The tab is becoming the “primary home for Instant Games,” so users can find and play their favourite games through the new tab, but also invite friends, chat, and play with others.