Vic found her love of digital marketing while at Lancaster University, where she set up a successful freelance writing business alongside her History studies. Exploring this passion further, she took on an Advertising and Marketing MA at the University of Leeds before joining Zelst in September 2023.

Working in content marketing was a natural career path for Vic, who has been writing stories since childhood. At Zelst, she is responsible for planning and creating content to help elevate clients’ online visibility and search marketing success. With Vic’s razor-sharp eye for grammatical errors, no comma is left out of place!

Away from the office, Vic exercises her flair for creativity further at her piano or sketchpad. She can typically be found in the gym, the great outdoors, or the pub. Her obsession with Harry Potter also remains consistent, inspiring her to keep reading and writing outside of Zelst.