Three Whiskey have been awarded the Bronze award for best multi-marketing reporting at this year’s virtual AMEC award ceremony on July 8th.

The International Association for Measurement and Evaluation of Communication (AMEC) recognised Three Whiskey for their work with bridal brand Pronovias on building a sophisticated global measurement strategy that delivered growth.

In support of Pronovias’ multi-market paid and social campaigns, Three Whiskey worked closely with the client to optimise paid activity with the use of automation, process and technology to improve their approach to measurement. These efficiencies freed up time that could then be spent on driving initiatives, and simplified their data management processes.

Now in its 18th year, the AMEC Awards is a global awards programme for communications measurement that aims to recognise and celebrate exceptional work and showcases the importance of research, measurement, insights and analytics.

The awards recognise the best measurement case studies based on the views of an independent judging panel of academics and industry experts, and this year was particularly competitive with a record number of entries.

Three Whiskey are proud to have won an AMEC with Pronovias and will use this success to drive further innovation in their work together.