In the ever-shifting landscape of digital regulations, it's all about adaptation and innovation.

When the rules prevent you from narrowing your focus, perhaps the smart move is to broaden your horizon.

Rumour has it that Meta is gearing up to unveil 'Basic Ads', which don't rely on users' past Instagram or Facebook activity.

Why the Change?
Enter the Digital Services Act (DSA). This new regulation not only puts a firm check on user tracking but also increases privacy standards.

The Financial Ripple
If, as predicted, 60% of Meta's users in the EU choose not to see ads based on their activities due new regulations, ad revenues from the EU could fall by up to 20%.

Will you be opting out?