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No Brainer has used the following skills/services in the project.
- Analysed competing Shared Ownership provider content that are ranking highly for key terms
- Wireframe how the SO page should be structured
- Identified the keywords we’d be targeting and likely to rank for
- Identified the need for ‘local’ pages based on search demand that Places for People could tap into
- Wireframed local pages
- Created in-depth content for the central/hub SO page along with the local pages
- Wrote detailed blogs on/around the Shared Ownership topic that linked to the key page
