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Filter has used the following skills/services in the project.
Homeprotect approached Filter in late 2022 to redesign and re-platform their existing website from Joomla to WordPress. With new products and an ALT marketing campaign planned for Summer 2023, they needed a new website that would reflect their business changes and attract potential customers effectively. The new website had to be SEO-focused, optimised for Core Web Vitals, and launched by mid-June 2023 due to new government regulations.
Filter worked closely with Homeprotect's design lead to create a functional and visually appealing website that would work well across various devices. They conducted a Discovery Phase to gather requirements from Homeprotect's technical, operations, and marketing teams, documenting them in a comprehensive Project Definition Document. By creating user stories and involving business analysts and project managers, Filter streamlined the build phase and completed the website within five weeks. After a thorough QA phase, the website was handed over to Homeprotect's marketing team, who were trained to work with the WordPress CMS.
The new website was successfully launched in June 2023, meeting the deadline. Filter intends to continue collaborating with Homeprotect to make continuous improvements to the website throughout the year to support their business goals.
