Evoluted presents… The Briefless Brief

17th April 2024

As PRs and creatives, we have so many amazing ideas, but we just know they’ll never get signed off by the client. 

Do you have innovative ideas that never see the light of day because they're deemed "too out there"? Well, get ready to break free from the shackles of tight and strict briefs and let your creativity run wild with The Briefless Brief, brought to you by Evoluted!

The Briefless Brief is not your typical competition. It's a platform for PRs and creative marketers to showcase their untamed talents without any boundaries. We want those ideas that are often dismissed in brainstorming sessions because they don't fit within the brief or tight client sign-off processes.

Here's how it works:

Every month, Evoluted will release a mini PR brief on our LinkedIn and X accounts. 

And this is the best bit: there are no rules, no restrictions, and no limits to how wild and crazy you can get with your ideas!

How to enter The Briefless Brief

To enter, simply submit your PR idea in 300 words or less, along with an accompanying image (even if this is a quick mock up on Canva, scribbled on paper or AI / Dall-e generated) within 72 hours of the brief being posted. 

The briefs are simple and designed so you can do them within 30 mins - 1 hour max.

You can tweet your submission by tagging @Evoluted and using the hashtag #thebrieflessbrief, or you can share it on LinkedIn and tag us in.

Once the 72 hours is up, our team at Evoluted will review all entries and select a winner based on creativity and originality. 

What’s in it for you?

We’ll share the winner across socials and we’ll also share our other favourites, giving lots of your amazing ideas and creative brilliance the platform they deserve!

The winner will receive a £50 voucher of their choice for their innovative thinking too.