The UK’s leading independent job board, CV-Library, has chosen Click Consult to deliver its paid search (PPC) strategies, following a competitive pitch process.

The business, which has a turnover of over £30 million, is the third-largest employment website in the UK.

Click Consult CEO Matt Bullas commented:

“Like CV-Library, we focus on delivering high quality solutions, and consistent, reliable results.

“The calibre of the brands we work with – including Kwik Fit, Britannia Hotels, Brosch, Chill Insurance, Liverpool ONE and our list of recent award wins are testament to the skills, experience and passion of our ever-expanding team of experts.

“Our data-driven and creative strategies are proven to achieve long-term results for our clients, and we look forward to growing CV-Library’s visibility even further.”

Pete Bass, Head of Candidate Acquisition at CV-Library, comments: "We're delighted to be working on our paid search strategy with the team at Click Consult, as we continue to drive high levels of traffic to our site each month. 

“With their specialist search knowledge and impressive client portfolio, the team at Click Consult were the obvious choice for our business and we look forward to a successful partnership throughout 2019.

"At CV-Library we're continually optimising our user experience to boost conversion rates and deliver greater volumes of highly targeted candidates and applications for our clients' vacancies. 

“As such, we believe that the relationship with Click Consult will build upon this success and help to improve our campaigns even further."

Click’s Head of Paid Search (PPC), Dave Karellen, explained the strategy: “Our starting point was to ascertain the value of each conversion by monitoring search funnels to track detailed data, allowing us to enhance CV-Library’s Google Ads campaigns based on searcher intent and therefore better apportion budget. We’ll approach this by thorough ongoing testing, optimising targeting, and focusing on customisation and personalisation.”