As part of ALTAR Group, we pride ourselves on being adaptable, fast-moving and results driven so when our long-term client, The Coronation Street Experience, approached us to create a compelling campaign for their limited-edition Star Tours we quickly mobilised to devise a bold Pay Per Click strategy to increase bookings.
In the first four days alone the campaign generated nearly 55,000 impressions, reaching in excess of 35,000 individual accounts, delivering a return on ad spend of 670%. A superb start we're excited to build on.
Star Tours are running on select dates from July through September - the ultimate experience for any fan of Weatherfield and the famous cobblestone streets.