Vision One has used the following skills/services in the project.
We specialise in uncovering the hidden triggers of consumer purchasing behaviour and decision making. Our neuromarketing research methods started with eye-tracking over 10 years ago, and are founded on both reliable and scientifically tested technology that have been published in research, psychology and marketing journals. They give brand owners a more reliable insight into how consumers feel about a brand, product, service or piece of communication.
Our neuromarketing and emotional research methods include; Implicit Reaction Time Testing (IRT), Face Expression Analysis, EEG, Real and Virtual Eye-tracking.