SO Marketing has used the following skills/services in the project.
Overview
When Eaton Park Academy came to us at SO Marketing they were a newly formed academy with high expectations for their future. They required a site that would not only appeal to potential students but also be easy to navigate and impressive for these potential students’ parents and guardians. We went the extra mile with this project to ensure the team was ready for the responsibility of running a site.
About the client
Eaton Park Academy are based in Stoke-on Trent and needed a site that would reflect their ambitions for expanding. Naturally they came to us at SO Marketing to help them create this site and we delivered a platform that exhibited a vibrant image for a vibrant academy. The academy was given the good school rating from Ofsted, not only this but the results for all aspects of their academy were above the national average between 2015-2016, congratulations to Eaton Park Academy!
The process
When creating the Eaton Park Academy platform, we knew that the site did not have a specific target audience but rather was being made to appeal to all ages. Because of this we created a site built around a vibrant brand identity that was mobile-optimised and utilised HTML5 video. Emphasis was placed on the social media links to allow the younger demographic a platform that they could enjoy engaging with the academy on. Possibly most importantly however we provided training to the staff so they could properly maintain the site’s Content Management System.