Solve Web Media

Solve Web Media has used the following skills/services in the project.

Affiliate Marketing

B2C - Brand Strategy

Brand Advertising Creative

Branding Design

Catalogue Design

Content Marketing

Content Performance & Optimisation

Content Strategy/Creation

Copywriting

Ecommerce Implementation

Ecommerce Integration

Ecomms Usability

Email Marketing

Influencer Marketing

Influencer Strategy

Infographics Design

Lead Generation

Online Creative

Online Market Research

PR Strategy

From zero to hero! Solve chose the name, and now it ranks above global giants.

Overview

EthicaCBD approached us as a start-up business with big plans and ideas that they wanted Solve to help make a reality. Being a CBD company, the industry they operate in is shrouded in restrictions, rules and laws and is incredibly competitive. Of course, that didn't put us off - it made us more excited! After all - we're here to help Solve our client's problems and challenges!

Website Designed (in collaboration with Kingdom & Sparrow)

The web developers at Solve created a website with a custom WordPress theme design that was fast, secure and hosted on servers run on renewable energy. Since the new website launched, we optimised the website to improve the conversion rate from 0.48% to 4.5%.

Optimised Content

Solve created optimised content for EthicaCBD to ensure that search engines could understand the content and see the website as an authority in the industry. The optimised content brought higher traffic volumes to the website.

Ongoing SEO

With the SEO foundation plan's success, EthicaCBD followed with a monthly SEO plan to push results even further. The SEO team created a bespoke strategy which helped the website gain users and conversions. EthicaCBD ended up outranking big brand sites including Holland & Barrett, M&S, Amazon, Marie Claire, Selfridges and John Lewis for target keywords and is now ranking for many keywords worldwide. The site has an above-average conversion rate of 4.5% compared to an average of 1.53%, an above-average page per session of 4.67% compared to the standard of 2.6% and finally, an above-average session duration of 3 minutes and 5 seconds compared to the industry standard of 2-3 minutes.

Website Maintenance

EthicaCBD has a WordPress maintenance plan that keeps the website running smoothly; any errors are fixed immediately, the system is updated regularly and implements the highest security measures to prevent unwanted hackers.

Key Stats

Conversion rate increase from 0.48% to 4.5%

Above average conversion rate of 4.5%

Above average page per session of 4.67%