Neil founded Rufus Leonard with Darrel with the ambition to create a different kind of brand experience agency. The last 30 years has seen the agency grow to over 100 people, proudly boasts industry-leading long term client relationships and still retains its independent status. Neil’s passion for his work, boundless creativity and an understanding for what clients need has made him a guiding light at Rufus Leonard - and a prominent and well-respected industry figure. He has led establishing brands and their digital presence for Lloyds Banking Group, British Gas, London Stock Exchange Group and the V&A. In his spare time Neil is a non-exec for WWF, sits on the Project Insight Board of The Prince’s Trust, and has co-authored a number of books including The Knowledge Manager and Beautiful Corporations.