BEAUTY INDUSTRY UPDATE Q4

B2C - Brand Strategy
E-commerce Strategy
Consumer Market Research

Despite some industries seeing a slowed growth in recent years, the beauty industry has been one to buck that trend. Last year, it was the third-highest contributor to GDP. And in the UK alone, it supports 600,000 jobs.

So, as a vast and quick-moving industry, it’s crucial to keep on top of the latest trends that affect the brands and businesses at the heart of it.

To help you keep up-to-date with need-to-know insights into the beauty industry, the Red Hot Penny beauty marketing experts have pulled together a handy overview for 2019.

In the guide, you’ll find updates on:

Consumer buying behaviour
Key trends shaping the industry
Future predictions

To get the guide for yourself, head to our website