Isobel leads the business development for Optimizon ensuring that the significant numbers of inbound leads and referrals are managed and that anyone considering working with Optimizon has all their sales queries answered by the appropriate people. Isobel has over 15 years of experience in an agency environment, so she is the first point of contact that people will speak to regarding their Amazon challenges! She loves showing potential clients how Optimizon services can genuinely transform their business and are always slightly sad to say goodbye and hand it over to the onboarding team when we win the business!