Nucco Brain capitalises on growth with new MD and brand

The visual storytelling and animation studio, Nucco Brain, has strengthened its senior management team and repositioned itself to capitalise on strong growth.

“When we stopped and looked at the innovative work we do for our clients, including digital streaming events, interactive content programmes, virtual and augmented reality experiences, it became clear that there was an opportunity to build on our existing success as an animation studio and reposition ourselves as communication and experience experts that change behaviour and perspectives”, according to Stefano Marrone, CEO.

As part of the repositioning, the agency describes their work as "beautifully simple," acknowledging their focus on achieving emotional and rational appeal.

Changes to the management team include founder Stefano Marrone shifting to a CEO role to make room for Mark Iremonger to take over as MD in the UK.  With this appointment Mark returns as MD to UNIT9 Group after a twenty-year break during which he led the digital transformation of Proximity BBDO before being CSO, then CEO of Hearst owned iCrossing UK.  Mark will lead the UK business, working with Production Partner Camilla Zucchi, and Creative Partner Alistair Robertson, while Stefano Marrone focuses on growing Nucco’s existing successful business in the US, with Partner Adam Blumenthal.

“Nucco stands on the shoulders of giants with the backing of the world-leading UNIT9 production group.  We have amazing clients and partners, from Google Jigsaw and DeBeers, through the European Space Agency to UBS, JP Morgan and Deloitte.  We have an extraordinarily wide set of creative and technology tools and talent to draw on to create communications and experiences that cut through today’s overwhelming information landscape.  Nucco’s results are extraordinary.”  said Mark Iremonger.

About Nucco

We are communication and experience experts that change behaviour and perspectives. We use the power of creativity in emerging technology to create projects ranging from film and animation through websites and deeply immersive AR and VR experiences.

Nucco is part of UNIT9,  AdAge Production Company of the Year 2019 and Campaign Tech Company of the Year 2020.  One of the world’s leading creative, digital and content production groups.