MMT has used the following skills/services in the project.
"Thank you for all the hard work over the past months to ensure our website launched on time. It looks fantastic! We’ve really appreciated the honest, transparent and open collaboration we’ve shared throughout the project.”
Lisa Quinlan-Rahman, Executive Director of Customer Strategy and Experience
Results
17% increase in e-commerce conversions
37% increase in average donation value
58% increase in returning mobile and tablet users
The Challenge
Create a new web platform that would enable Scope to deliver multiple business objectives for its various stakeholder groups as well as support its strategic marketing campaigns
Build a website accessible to the Web Content Accessibility Guidelines (WCAG) AA standard in order to provide equal access to information and functionality to people with disabilities
What We Did
Consulted with Scope’s various internal stakeholder groups - such as fundraising, events, legacy donations, services, shops, campaigns, press, HR and policy - to ensure that their requirements were delivered with the new website
Gave the organisation complete autonomy over its content through an efficient content management workflow and a toolkit to enable easy and consistent page creation
Built a website that can meet the current and future needs of the organisation to deliver a long-term return on investment