"The agency team were agile in taking the campaign concept of an empty plate and using it as a creative device with simple and significant stand-out to anchor the campaign. We flexed social messaging using the plate to drop in headlines and calls to action, relevant to the audience and pulsing with with the success of the campaign, plus responding to the market context to be fresh and live. "
"We've worked to evaluate the success of different headline messaging built around the baseline creative canvas of an empty plate as a visual shorthand for the cost of the living crisis. We've tested vertical audiences. Not surprisingly, the control (which was our start point), establishing motivating need around the shocking fact that 400,000 children in London are going hungry each day has won out."
Brand Films
4 ratings
8.1
Brand Films
8.1
4 ratings
Service Rating
8.1out of 10
Corporate Video
4 ratings
8.4
Corporate Video
8.4
4 ratings
Service Rating
8.4out of 10
Branding Design
4 ratings / 1
review
8.4
Branding Design
8.4
4 ratings / 1
review
Service Rating
8.4out of 10
"groundbreaking enhancement of Employer Brand design"
"The agency was outstanding in getting under the skin of the charity, understanding our brand, and being able to capture the essence an difference of what makes Felix Felix. "
"Lived our brand. The team listened to dreadful fuzzy felt feedback from us (the client) because so many of the concepts were on point. And with good grace consolidated this feedback into a blistering campaign with enormous standout. Our unprompted awareness and prompted aware have increased from October to April by a considerable measure compared to the competition."
Language Services
3 ratings
8.4
Language Services
8.4
3 ratings
Service Rating
8.4out of 10
Corporate Internal Comms
3 ratings
8.1
Corporate Internal Comms
8.1
3 ratings
Service Rating
8.1out of 10
Copywriting
3 ratings / 1
review
7.4
Copywriting
7.4
3 ratings / 1
review
Service Rating
7.4out of 10
"Our Empty Plate Emergency Appeal has been built around hard hitting headlines that stop you in your tracks.
The agency spent hours wordsmithing copy to achieve the greatest impact. "
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