Paul is the lead creative at Sonder with over 25 years experience in the design industry. His background and training in industrial design have taught him strong ideation skills and the importance of creating engaging solutions with a great user experience. 

Paul always anchors his work in research and a clear understanding of the client's audience. He identifies their preferred channel and delivers the right content at the right time to acheive great outcomes for clients. 

During his career he's worked with clients ranging from small startups and big blue chip corporates with brands such as Amtico International, Citibank, Clarion, Lloyds TSB, Land Rover, Lifefitness, Lombard, Lotus Cars, Massey Ferguson, Navman, Simple Skincare, Sony Europe, Thales Group, TNT, Top Marques, Virgin Active and Volvo.

His expertise spans from Graphic Design, Digital Design, Interaction Design, Brand Strategy, Identity design, Art Direction, Games Design, Creative Leadership, Collaboration with multi-disciplinary teams and a passion for user experience.