Clients & Partners

SK-II

Timeframe: Present

SK-II LOVE was appointed to lead all limited-edition ranges for luxury Asian skincare brand SK-II in 2016. This remit covers a wide range of services including brand-strategy, packaging design, seasonal brand communications and innovation based projects. To date this has included two limited-edition runs. The first; three limited-edition bottles in collaboration with typographic artist Luke Choice. The second; a limited-edition set in collaboration with Karan Singh who draws inspiration from graphic design sensibilities and pop-art minimalism. Both limited-editions sold out within weeks.

GQ

Timeframe: Present

GQ is the ultimate men's lifestyle magazine, focused on fashion, style, lifestyle and entertainment. In 2017, GQ appointed LOVE. to create a global design scheme to help the brand increase its volume of bars from Moscow and Dubai to include Berlin, Lagos, and Almaty, with more destinations on the horizon.

Johnnie Walker

Timeframe: Present

A long standing relationship, covering everything from global ad campaigns to designing luxury brand experiences in Asia. LOVE are the lead global design agency on Johnnie Walker, a role which encompasses brand strategy, branding, design, experiential, innovation concepts and brand guardianship across all key markets.

Haagen-Dazs

Timeframe: Present

LOVE was appointed lead global design agency for Haagen-Dazs, in 2015. Our remit is wide ranging and covers brand strategy, re-imagination of global packaging design, experiential and pop up concepts, retail reinvigoration, seasonal brand communication and innovation based projects.

Moet & Chandon

Timeframe: Present

LOVE was briefed to develop a new experience to delight both consumers and the trade for Moet & Chandon Ice Imperial, the first and only champagne especially created to be enjoyed over ice. LOVE recognised the need to overcome the summer season's parade of copycat brand behaviour, which results in pedestrian and predictable communications. Instead Moet & Chandon Ice Imperial needed to be more daring, playful and reinforce the USP of the product...ICE. The answer of course was the creation of the Moet Penguins. Rooted in the product truth of ice and taking cues from the black and white bottle design, the Moet Penguins provided an unexpected platform to develop refreshing, fun, off beat and distinctive communication at key accounts and in retail.

UMBRO International Ltd

Timeframe: Present

A relationship that spans many years and numerous projects across multiple disciplines, our work as agency of record for UMBRO has covered virtually every LOVE discipline - Brand Strategy, Advertising and Content, Packaging Design, Product Design, Retail Marketing, Experiential Marketing and Retail and Interior Design to name but a few!

Haig Club

Timeframe: Present

We were briefed by Diageo's Innovation team to create a new brand inspired by whisky's long lost cool. And so we created Haig Club, fronted by none other than David Beckham. Our role was completely through the line, covering Concept Development, Brand Strategy, Naming, Brand Identity and Design, Packaging Design, Experiential, Premium Retail and Integrated Marketing. In 2017, we created the first Haig Club line extension, with the introduction of Clubman, a more accessible product to attract a new generation of whisky drinkers.

Guinness

Timeframe: Present

Guinness asked LOVE to create a fantastical and unforgettable journey for visitors to the Advertising Floor of the Guinness Storehouse in Dublin. Following our re-imagination the Guinness Storehouse was named Europe's top tourist attraction beating stiff competition from the likes of Buckingham Palace, the Eiffel Tower and the Colosseum. Visitor numbers increased by 15% following our revamp of the Advertising floor - quite a feat when you're already Ireland's number 1 tourist attraction.

Virgin Atlantic

Timeframe: Past

LOVE were initially appointed by Virgin to activate their sponsorship of key film festivals in digital and social channels. The partnership then evolved to the creation of a luxury brand experience in the O2, London. At over 6000 sq ft, the space brings the entertainment excellence and service experience enjoyed by passengers in the sky back to land.

One Direction

Timeframe: Past

Following their X-Factor success, we were invited to create 1D's brand identity, album cover design and a highly tuned digital strategy, which helped to propel the band to stardom and registered the fastest UK selling album of all time.

Penfolds Wines

Timeframe: Present

Penfolds is one of Australia's oldest and most iconic wineries. We're helping Penfolds to bring their incredible story to life across numerous marketing touchpoints, including brand identity, packaging and advertising / content.