About

illumaTM uses AI to deliver advanced contextual ad targeting, helping brands prospect more effectively. We uncover relevant new audiences, without personal data.


The key to our success is our ability to model the interests of customers in real-time. Most prospecting solutions rely on historical data or are driven by assumptions that a particular segment is right for a brand. By contrast, our real-time recommendation system changes continuously and is driven by machine learning algorithms that constantly optimise campaigns, maximising ROI.


illuma's clients operate in an increasingly complex advertising environment. Its mission is to make their programmatic advertising activities more profitable, simple and scalable.



Locations

London

Total Staff

19

Year Established

2011

Sector Experience

Automotive, Business to Business, Construction, Financial, Industrial, IT, Media, Public sector, Science, Technology, Tourism, Travel

Services

Recommended for 34 out of 47 services

and 20 more

Clients

  • RICOH
  • NEST Pensions
  • SWIFT
  • Caxton FX
  • Diligent

Testimonials

"Jacqui and her team have never let us down and have got us out of several holes too! Great fun to work with and solidly reliable. As a branding consultancy we get asked to advise at board level on all sorts of issues outside of our remit. We need strong partners that we can bring in alongside to augment and endorse strategy. Addition + are always our first phone call when it comes to media."

1st Objective

"Addition+ have always delivered, gone above and beyond and are good fun to boot."

NEST Pensions

"Addition+ is an incredibly nimble, innovative, fast & sharp agency that can deliver ROI, pitch for new ideas proactively and challenge thoughts and plans with a smile. Honesty, sense of humour and love for advertising are also attributes. They have always been there for us!"

Ricoh Europe