CX Conversations: Can procurement and agencies be allies?

B2B - Brand Strategy
New Product Development
Brand Innovation

We firmly believe that agencies and procurement departments can work together harmoniously to ensure that clients are getting the best value for their business and customers.

In this edition of CX Conversations, Candyspace Managing Director, Matt Simpson, sits down with Stuart Dunk, Founder and Managing Director of Don’t Forget to Look, to discuss everything that agencies and procurement professionals need to know to ensure success in the procurement process.

Hear expert insights on:

  • • Where agencies can be more strategic and how brands can help 
  • • Whether brands and agencies can ever be allies 
  • • How agencies and brands can minimise buying resistance

Watch the full video on YouTube or listen to the podcast on Spotify.