ASSISTED.

ASSISTED. has used the following skills/services in the project.

For Protect Your Gadget, we created a fun, light hearted quiz, the aim of which was to determine if you are addicted to your mobile phone. We identified 15 top tier influencers in the gadget sector and created them each their own personalised avatar of themselves based on their Twitter profile to make a more of an impact. We then used Twitter to reach out to them with their avatar and a link to the quiz, in the hope that they would take the quiz and share it with their audiences.

We managed to get reactions from four of these top tier influencers, including ‘likes’, comments and retweets. The best result of all however, was from Harry Wallop who had a live slot on Channel 5’s The Gadget Show that evening. During the show, he spoke about Protect Your Gadget (https://www.youtube.com/watch?v=H2QBFZwBN_k), resulting in a huge spike in organic traffic to their website along with an increase in sales. And of course - a very happy ASSISTED. customer!

We were also able to use the data collected from the quiz (i.e. 60% of people carry their phone everywhere, 55% of people count on their phone to wake them up in the morning) to put together a press release which we used to outreach to further influencers to encourage them to take the quiz.