We all remember those immortal lyrics “I am the one and….”. You know the rest. But amazing as it can be the have a huge hit, there is always a danger that it will be just that. One hit. The same is true in video marketing and if anything, the consequences are more dire. You quickly fall of your audiences’ radar, and in the end become an insignificant and long forgotten footnote. In this episode we look at how you achieve sustained long-term video success that keeps your audience coming back for more.