Graduating with a Marketing Communications & Advertising degree, Louis started his career in marketing as a media analyst, gaining experience across various channels until he specialised on programmatic media. Working at award-winning agencies has given Louis great exposure to many brands and collaborative projects, understanding how media channels, strategy and creative work together to help business goals. Louis’ experience spans across many sectors, working across UK and International brands like Virgin Experience Days, Fidelity, Visit Wales and L’Oreal.