Amanda Collins (Research Director)

Amanda Collins

About

Amanda has been in the Insight and Analytics world for over 20 years during which time she has gained extensive knowledge of the media industry tools and surveys.  With experience working across many business sectors she has perfected the art of extracting a story from the data available, essential for the support of strategic direction and media planning at AMS Media.  In more recent years her skillset has broadened into data analytics, with particular emphasis on effectiveness measurement.