"AUK delivered a social advertising (Facebook and Instagram) which was a key element of our campaign. In addition to driving awareness of knife crime they also delivered social advertising to promote the competition element of our campaign. Using video/graphical content, they successfully managed to reach our target population of young people in Milton Keynes. "
"AUK have run lots of social media advertising on our behalf, with engaging creative specific to each region it runs in. These are well received on social media and AUK regularly review the results of these to inform how they optimise these going forward."
"AUK delivered a great creative concept based on our Knife Crime brief with a clear strategy on reaching our target audience. The concept as based on insight, understanding of audiences and behavioural psychology."
"The brand strategy provided was strong. Feedback would be to ensure that the strategic approach and strategy provided is what is needed / fit for purpose. Also need to ensure there is a clear understanding of the business before providing strategic recommendations."
"I really appreciate our monthly report calls we have with AUK, where they share the analytics across social media and digital campaigns and how they are using this to inform campaigns going forward - the sessions are always interesting and provide good insights we can share with internal stakeholders."
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