Howard’s a man of many talents, but it’s his analytical brain that we’re interested in. Ensuring chaos is kept in check, daily – seamlessly balancing studio workflow, deadlines and client delight, whilst perking up the creative team with his pithy wit. He comes with big brand experience too, previously managing projects for retail giants such as Anchor, Andrex and Kenco.

When not serving clients, he’s found serving balls. And he isn’t bad either. Playing tennis from the age of three, he even went semi-pro at one point. No wonder there’s a reluctance in the team to take up his offer of a few sets.