Ali Daly (Senior Client Director)

Ali Daly

About

I have been with BOS for eight years and have quickly worked my way up the ladder; I am proud to be the only Board Director with a student loan! The broad spectrum of clients that I have helped over the years (which include ASDA, Cow and Gate, Annabel Karmel and Tommee Tippee) means there are few packaging design challenges to which I can’t offer an opinion or a solution. I now head up the Leeds office, having grown the team to 5 strong (and still expanding) since we opened here in 2013.

I am immensely proud of what I have managed in my eight year career to date. I cut my teeth managing the Somerfield account, which was so successful that they were bought by the Co-op! My ability to manage large complex ranges for time-poor retail clients didn’t go un-noticed, and I have managed the Asda account for several years now, delivering huge projects on time, on budget retaining a spring in my step. Successful launches in almost every aisle of the store have come and gone and Asda love what we do for them. Managing large clients with complex ranges takes a certain energy level and real tenacity and stamina. It also takes great teamwork and BOS certainly oozes that. I have built an enviably strong team up in Leeds who are proud of our our ability to come up with successful solutions delivered with a smile.