Over 20 years of experience providing international market research support. 2Europe provides strategic insight for a range of business challenges for market development / product development / sales channel and retail development / customer satisfaction / employee opinions / brand and communication strategies / competitive intelligence.
Specialist divisions for healthcare, technology, engineering, construction, finance, automotive and B2B.
Dedicated research support for research agencies, advertising/PR agencies and management consultants throughout EMEA.
Extensive resources for CATI, Telephone IDIs, Online and Focus Groups with face to face interviews/hall tests in the big 5 European countries.
2Europe provides business perspectives from strategic insight for a range of business challenges:
- Market Growth
- New product development (all stages)
- Usage and attitude
- Market development
- Sales channel / retail development
- Market and sales potential
- Price positioning
- Decision processes
- Competitive analysis and positioning Satisfaction and Loyalty
- Customer satisfaction
- Employee satisfaction
- Sales channel satisfaction and performance
- Brand and Communication Strategy
- Image and awareness tracking
- Brand equity development and measurement
- Brand positioning
- Communications strategy
- Creative development
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2004